Google Data Studio
Many of us find data fascinating, but data alone does not suffice as images play a vital role in the way we consume data. Data visualisation takes a number, transforms it into a story, and communicates it to the audience. This helps the audience comprehend information
Read MoreBenefits of Landing Pages
Landing pages are any standalone web page that a customer can land on and they allow you to use a lead-capture form or conversion form to gather information about the visiting customer. If you launch an email campaign promoting your ebook or a pay-per-click ad promoting
Read MoreSearch Optimisation Tips for Software and SaaS Companies
Digital technologies like software and Software-as-a-Service companies (SaaS) are very much embedded in the digital or online economy. This means that they rely on the internet for their operations. However, there is a single question a software or SaaS companyā€™s success will boil down to. Can
Read MoreTop 10 Social Media Future Trends
Social media is a constantly evolving platform that requires users to stay updated about the latest features and trends. The latter is especially important in social media marketing, where following the trends predicted for the year can be what puts a company ahead of its competitors.
Read MoreTop 10 Reasons SEO Web Design Is Important for Business Success
SEO web design is a digital marketing strategy that is often ignored by businesses because of the assumption that it wonā€™t have a huge impact on business success. However, SEO is an excellent strategy to increase traffic to a website which in turn can be converted
Read MoreHow to Increase Website Traffic Through Social Media?
With over 2.4 billion users worldwide, social media is one of the most popular marketing platforms today. Businesses use social media to share details about offers and products, as well as to interact with consumers and reach a larger audience. Social media is also used as
Read MoreFinding A Balance Between SEO And Amazing Website Design
SEO is a digital marketing strategy where the visibility of a website on a search engine is increased in order to attract more traffic. While the results of SEO are organic or natural, many look at it as involving content addition and editing only. However, SEO
Read MoreDigital Marketing and Web Development
As the number of online users grows worldwide, with over 4.3 billion internet users reported at the beginning of the year, businesses are beginning to see the importance of digital marketing. Promoting products or services using electronic devices like computers and mobile phones falls under digital
Read More20 Influencer Marketing Statistics That Will Surprise You
A few years ago, marketing campaigns limited themselves to featuring celebrities and well-known internet personalities. However, today, almost anyone with an online presence has the potential to become a social media influencer. Content by social media influencers can reach the target very easily, especially if the
Read More10 Important PPC Trends to Watch In 2020
Pay per click (PPC) advertising is a model of digital marketing where a fee is paid each time an advertisement is clicked. PPC is a method of increasing page traffic using paid visitors as opposed to organic views. When you enter a query on a search
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